Insights

Notes on sales culture

We share what we learn in the field as articles, LinkedIn posts and white papers.

Economic resilience, sector speed and the ethics of sustainability: three questions for choosing a way of selling.

With inflation eating budgets, is the ship saved by rowing harder or by redesigning the sails?

If strategy is what should be and culture is what is, which shapes the other?

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Get our articles on how sales teams decide and manage, once a month, on the last Monday.

Is it ethical when strategy overrides culture and forces people to comply?

Questions for every decision: fit, ethical consistency, stakeholder fairness, timing and the ethics of measurement.